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The countdown to CES 2026 has officially begun, with the world’s largest technology showcase just around the corner. Scheduled to take place from January 6 to January 9, this event promises a plethora of exciting product launches and major announcements from industry titans. However, the festivities kick off a little earlier, on January 4, with a series of press conferences and special presentations.
This year’s CES is particularly noteworthy as it highlights a significant shift towards AI-driven technologies and innovations that enhance consumer interaction with devices. Companies such as Samsung, Sony, NVIDIA, and LG are preparing to unveil their latest advancements, setting the stage for a remarkable showcase of technology.
Key presentations and anticipated announcements
On January 4, Samsung will lead the charge with its presentation titled “The First Look,” presented by TM Roh, the CEO of Samsung’s Device eXperience Division. This session aims to outline Samsung’s vision for the future, emphasizing new AI-powered customer experiences that promise to transform daily interactions with technology.
The following day, January 5, is packed with notable press conferences. LG will open the morning with its presentation on “Innovation in Tune with You,” where the company will reveal its vision of enhancing everyday life through what it calls Affectionate Intelligence. Later, Intel is set to unveil its latest Core Ultra Series 3 processors, which are expected to deliver impressive performance boosts for premium laptops.
Noteworthy tech developments from major players
As the excitement builds, NVIDIA’s CEO Jensen Huang will also take the stage to present new solutions designed to drive innovation across various industries. Scheduled for January 5 at 1 PM PT, this keynote promises to showcase cutting-edge advancements in graphics and AI technology.
Additionally, Lenovo will host its Tech World Conference on January 6, where CEO Yuanqing Yang will discuss the company’s commitment to providing smarter AI solutions. Given Lenovo’s connection to Motorola, there may be exciting updates regarding AI-integrated mobile devices and foldable technologies.
Display technologies and robotics in focus
This year, display technologies are expected to take center stage. Sony is rumored to debut a new display technology branded as “True RGB,” potentially revolutionizing color accuracy and brightness in televisions. Meanwhile, Samsung is rumored to be working on an upgraded version of its HDR10+ standard, which aims to enhance visual quality for gaming and sports content.
Moreover, robotics will also be a prominent theme at CES 2026. After several delays, Samsung’s ball-shaped robot, affectionately named Ballie, may make yet another appearance. Although its commercial launch was initially anticipated for 2025, it remains to be seen if it will finally hit the market this year.
Advancements in AI and robotics
Expect to see a range of innovative robot vacuums and mops that promise enhanced performance in home cleaning. Companies are anticipated to showcase models with advanced navigation capabilities, potentially utilizing AI technologies to better understand physical spaces. This could revolutionize the way these devices operate, allowing them to navigate homes and workplaces more efficiently.
Furthermore, Qualcomm is set to unveil its latest Snapdragon X2 Elite and X2 Elite Premium chips, designed to power next-generation laptops. These chips are expected to provide significant advancements in processing capabilities, aligning with the growing trend of integrating AI into various computing devices.
What’s next
This year’s CES is particularly noteworthy as it highlights a significant shift towards AI-driven technologies and innovations that enhance consumer interaction with devices. Companies such as Samsung, Sony, NVIDIA, and LG are preparing to unveil their latest advancements, setting the stage for a remarkable showcase of technology.0